Walk to End Lupus Now® Event
For the Lupus Foundation of America, Greater Ohio Chapter, the Walk to End Lupus Now® is the largest fundraising event of the year for lupus patients, caregivers, and supporters across the state.
Client
Lupus Foundation of America, Greater Ohio Chapter
Category
Visual Marketing / Photography
To support the walk’s marketing efforts, I worked closely with the national organization and marketing staff to create a consistent set of branded templates for both digital and print materials.
This ensured visual consistency across all promotional channels, helping the nonprofit share its message clearly across all platforms.
During the day of the walk, it was all hands on deck. I also participated by becoming one of the primary photographers, with the goals of capturing some of the most candid and heartfelt moments made during the event.
These images were vital to save for the following years to come in future visual marketing campaigns.